The PR Workflow - 5 Steps to Follow to Become a Pro Communicator
The PR Workflow is a continuous process. It’s a guide on what you need to do and how to do it to succeed with your communications and PR. How you determine success depends on you and your...
View ArticleHow To Measure Reach With Mynewsdesk
Reach. The buzzword that’s been doing the rounds for the past few years, now. But what does it actually mean, why’s it important to track reach and how can you measure your story’s?
View Article7 Takeaways from Content Marketing Masterclass
Mynewsdesk was invited to present at Content Masterclass to share our years of content wisdom with a room packed full of marketers, communicators and PR pros. Here are my 7 key takeouts from the...
View Article[Video] How London Midland Use Mynewsdesk For Their Digital PR & Comms
Francis Thomas, Head of Corporate Affairs at London Midland, shares his experiences of using Mynewsdesk's PR and communications solution to prevent potential crises, communicate with customers...
View ArticleHow to use Mynewsdesk to Identify and Engage Your Audience
Whilst a well-written press release or creative piece of content is key for coverage and shareability, if it’s irrelevant to the recipient then, essentially, it’s futile.
View ArticleFake News, Financial Uncertainty & A Lack of Trust - What Journalists Say...
50% of journalists are concerned that the news media is no longer trusted as a reliable source of information, Mynewsdesk’s latest report reveals. Over 3,000 journalists and PR professionals...
View ArticleNavigating Change: The Evolving Landscape of News Reporting and Media...
The state of journalism and the public relations industry is changing rapidly in the 21st century. From citizen bloggers to the 24-hour news cycle, many trends are changing the way people consume and...
View Article4 Things Journalists Wish Their Public Relations Contacts Knew
A public relations contact can be a journalist's greatest asset -- or an unhelpful voice that's quickly silenced. The difference is not in the goals you set - after all, you need journalists, and they...
View ArticleAre Facebook and Google Destroying Trust?
A recent survey revealed that half of the journalists worry that the news media is no longer trusted to provide reliable information. With Facebook and Google making it easier than ever for publishers...
View ArticleWhy Your Brand Content Is Struggling & How To Fix It
Brand content is vital to building a relationship with customers, but a lot of brand content fails to engage audiences. Journalists and PR professionals recognize that brand content is often too...
View Article#AskTheExperts: 2018 PR Predictions
With the New Year now in full swing, we asked a handful of experts to share their PR predictions for 2018. Common themes that emerged included automation, artificial intelligence and the lethal...
View Article2018 PR Resolutions: Set a Goal, Hit a Goal
It’s that time again - ‘New Year, New You’. We all wake up on January 1st with a determination to be ‘better’; we set ourselves resolutions to improve fitness, eat healthier and generally get on top of...
View ArticleNew eBook: How to improve your media relations
Today, Mynewsdesk is releasing the second part of this year’s journalist survey - “A Case of Overconfidence”. And the message is clear - journalists are far from satisfied with the quality of the...
View ArticleStrengthened international position fueled growth for Mynewsdesk in 2017
Mynewsdesk can confirm a strong year in 2017. According CEO Mattias Malmström, the success is due to continued international growth - and Mynewsdesk currently have users in over 100 countries.
View Article7 out of 10 journalists believe Facebook has too much power
Journalists worry about the consolidation of power in giant social media companies - a concern that has become more apparent during the last couple of years, Mynewsdesk’s latest report reveals. Of the...
View ArticleMynewsdesk and Ragan Communications partner to make digital PR easy
PR SaaS company Mynewsdesk and Ragan Communications partner to make digital PR and communications easy for brand communicators across the U.S. The partnership is announced by Mark Ragan, Ragan...
View ArticleNew ebook: Is the PR industry GDPR compliant?
May 25th is just around the corner. Although there’s a lot of content about GDPR out there, few of them address the implications of what GDPR means to the PR and communications industry.
View ArticleNew report: Scepticism among journalists towards working for brands
Only one out of five journalists are open to working for brands, according to a report that Mynewsdesk releases today. It’s the fourth report from the annual journalist survey, and it explores...
View ArticleMynewsdesk enhances journalist reach by providing media database
By partnering with Agility PR Solutions, Mynewsdesk is now providing customers with a journalist database containing over 800,000 contacts from all over the world. The reason and goal behind the new...
View ArticleMynewsdesk acquires Mention to create a global leader in real-time web and...
Mynewsdesk, the leading provider of a SaaS all-in-one digital PR platform in the Nordics, today announced that it has acquired Mention, a real-time web and social monitoring tool with expertise in AI...
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